Summary Of Optional Expert Services

Summary of Optional Expert Services
As Offered By The Practice Starters® Program Online

The Practice Starters® Program provides its clients with the information and guidance needed for them to make knowledgeable choices in every aspect of opening their chiropractic practices. Clients can use one or all of the optional expert services listed below (thereby hiring Practice Starters® to do it for them), follow the guidelines and do it themselves, or hire outside experts to conduct the services for them.

The following optional expert services are available to The Practice Starters® Program online client. These optional Practice Starters® services are offered to save the client a significant amount of time and money in opening his/her practice. By choosing to have Practice Starters® perform these services, the client saves time in not having to learn how to do it themselves, in most cases spends considerably less than hiring his/her own expert to conduct the service, and avoids making costly mistakes that could negatively impact his/her new practice.

IMPORTANT – FOR THOSE CLIENTS WANTING TO PARTICIPATE UNDER THE PRACTICE STARTERS® PROGRAM ONLINE “GUARANTEE”: In order to satisfy the terms of the guarantee, the client must choose and use each required Optional Expert Service as provided by the Practice Starters® Program and as it is presented in the program. By using the Optional Expert Services as provided and directed by The Practice Starters® Program, the mandatory performance and completion of each service can be verified as required under the guarantee.

(Services marked with a “♦” in the left hand box, are required under The Practice Starters® Program guarantee. Services marked with a “♥” are required only if applicable.)

DEMOGRAPHIC & PSYCHOGRAPHIC ANALYSIS OF STATES, TOWNS & OFFICE SITES
Hot and Cold State Preliminary Analysis FREE for up to 3 States
Hot and Cold State Final Analysis $ 250 (per state)
Hot and Cold Town Preliminary Analysis FREE for up to 3 Towns
Hot and Cold Town Final Analysis $ 300 (per town)
Hot Area of Town Analysis $ 200 (per town)
Hot and Cold Office Site Preliminary Analysis FREE for up to 5 Sites
Hot and Cold Office Site Analysis $ 300
Preliminary Analysis of Practice to Purchase $ 150 per 15 minutes or part thereof
Final Analysis of Practice to Purchase $ 600 (maximum of 1 hour)
Independent Contractor Advice $ 150 per 15 minutes or part thereof
OFFICE LEASE
Office Lease Negotiation Advice $ 150 per 15 minutes or part thereof
Stair Step Lease Proposal $ 175
OFFICE SITE
Design of Floor Plan $ 250 (per site)
Changes to Completed Floor Plan $ 150 per 15 minutes or part thereof
Design of Temporary Banners & Window Signs $ 200
Design of Permanent Exterior Office Sign $ 350
Storyboard Messages for Exterior Office Sign $ 200
Design of Permanent Window Signs $ 250
Equipment & Furnishings Advice $ 150 per 15 minutes or part thereof
INSURANCE
Insurance Recommendations (Disability, Overhead Protection, Malpractice, etc.) $ 150 per 15 minutes or part thereof
HMO-PPO Membership Recommendations $ 400
Getting Into Tough HMOs $ 400
The Practice Starters® Program Patient Insurance Billing Company Recommendations $ 150 per 15 minutes or part thereof
BANK LOAN & FINANCES
Bank Loan Proposal $ 1,250
PLEASE NOTE: Some of the expert services as contained in the above Bank Loan Proposal can be purchased separately by those clients NOT under The Practice Starters® Program Online guarantee. Those services are as follows:
Financial Statement Preparation $ 400
3-Year P&L Projection $ 350
Monthly Operating Expense Review $ 150 per 15 minutes or part thereof
CV for Bank Loan Proposal $ 99
Bank Loan Proposal Financial Statement Update/Revisions $ 150 per 15 minutes or part thereof
3-Year P&L Projection Update/Revisions $ 150 per 15 minutes or part thereof
Changes to Completed Bank Loan Proposal $ 150 per 15 minutes or part thereof
Review Financial Statement That Client Has Had Done by Someone Other Than a Practice Starters® Program Specialist $ 150 per 15 minutes or part thereof
Review Bank Proposal That Client Has Had Done by Someone Other Than a Practice Starters® Program Specialist $ 150 per 15 minutes or part thereof
Review CV for Bank Loan Proposal That Client Has Had Done by Someone Other Than a Practice Starters® Program Specialist $ 100
Fee Determination System for Doctor’s Chosen Town $ 300
ADVERTISING, PUBLICITY & PROMOTION
Selecting & Cropping Doctor’s Photographs $ 150
“Professional Chiropractic Society of America (PCSA)” membership $ 50
Yellow Page Analysis $ 150 per 15 minutes or part thereof
Design of Yellow Page Display Ad $ 300
Design of Yellow Page In-Line Ad $ 150
“Missed The Yellow Page Insertion Deadline” Advice & Recommendations $ 250
Design of Door Hanger $ 150
Newspaper Ad Size & Frequency Analysis $ 200
Design of “New Doctor in Town” Newspaper Ad $ 300
Direct Mail Campaign Analysis $ 150 per 15 minutes or part thereof
Design of “I’m Open” Direct Mail Piece $ 300
Design of “I’m Open” Dossier Mailer $ 250
Resume for “I’m Open” Direct Mail Piece & Dossier Mailer $ 100
Review Doctor’s Resume for “I’m Open” Direct Mail Piece & Dossier Mailer & That Client Has Had Done by Someone Other Than a Practice Starters® Program Specialist $ 150
Opening Press Release $ 400
Review Doctor’s Opening Press Release That Client Has Had Done by Someone Other Than a Practice Starters® Program Specialist $ 400
“New Doctor In Town” opening article $ 150 per 15 minutes or part thereof
Opening Ceremony Press Release $ 400
Survey Press Release for Newspaper $ 400
Survey Press Release for Chamber of Commerce $ 400
What to Do When Your Survey Cannot Be Completed Within the Recommended Period of Time $ 150 per 15 minutes or part thereof
The Survey Participant’s “Thank You” Letter or Postcard $ 250
“Results of the Survey” Letter $ 250
“Acute Pain” I’m Open Letter & Gift Certificate $ 250
Newspaper Articles/Columns $ 250
“Meet Your New Doctor” – Wall Chart $ 350
“Meet Your New Doctor” – Reception Room Resume $ 350
“Good Samaritan” Award $ 350
“New Resident” Program $ 250
“Health Care Class” Program $ 250
“Neck Pain Relief Class” Program $ 250
“Back Pain Relief Class” Program $ 250
“Headache Relief Class” Program $ 250
“I’m Doing Great” Letter $ 150
“Delayed Opening” Letter $ 150
“Thank You for Recommending Me to Your Insurance Company” Letter $ 150
“Thank You For Helping Me Get Started In Practice” Letter to Relatives & Friends FREE
“Thank You For Helping Me Get Started In Practice” Letter to Non-Relatives FREE
“Thank You For Helping Me Get Started In Practice” Letter to Previous Employers and Fellow Workers FREE
“Thank You For Helping Me Get Started In Practice” Letter to Bankers, Decorators, Accountants, etc. FREE
“Thank You For Helping Me Get Started In Practice” Letter to Contractors and Subcontractors FREE
Letter to Local Physicians in the Same Managed Care Networks That You Have Chosen & Been Accepted In FREE
“Fill-In Service” Letter FREE
“I’m Open” 90-Day Letter FREE
“I’m Open” 6-Month Letter FREE
MISCELLANEOUS
Advice on Hiring Attorney for Incorporating Your Practice $ 150 per 15 minutes or part thereof
Telephone Consultation with a Practice Starters® Program Specialist (any topic) $ 150 per 15 minutes or part thereof
The Practice Starters® Program Recommended Accountant FREE
The Practice Starters® Program Recommended Companies That Specialize in Improving Credit Ratings FREE
The Practice Starters® Program Recommended Companies That Specialize in Student Loan Deferment FREE
The Practice Starters® Program Recommended Chiropractic Magazines for Your Reception Room FREE
The Practice Starters® Program Recommended “On-Hold” Music and Messaging System FREE
Thank-You Grams $ 19.95 per package of 100
Great Achievements for Chiropractic Assistants $200
CA Employment Applications That Include the “What Type of Person Are You” (Personality Quiz) $ 9.95 per package of 50
6-Month Subscription to ChiropracticVideosOnline.com $ 249 per month for 6 Months
12-Month Subscription to ChiropracticVideosOnline.com $ 199 per month for 12 Months